Microsoft F1 Dream
LOCATION — MELBOURNE
Igniting the tracks with excitement, Ripple TX crafted an adrenaline-fueled F1 Dream experience for Microsoft partners. This once-in-a-lifetime journey to the Australian Grand Prix celebrated the revved-up sales of Windows 11, offering Australia and New Zealand partners an unforgettable blend of speed, technology, and luxury.
The Brief
From the starting line to the finish line, Ripple TX engineered every detail. Our team's mastery in creative design and copywriting dovetailed with precision logistics and event execution to set the stage for a premium Grand Prix experience, making sure every Microsoft partner felt like an F1 VIP.
Partners indulged in the luxury of The Langham Hotel, enjoyed gourmet dinners, and revelled in the exclusive F1 Hospitality package. It was an exhilarating race weekend, planned to perfection and executed with seamless precision.
Results
Ripple TX successfully hosted 10 VIP guests for a luxury-packed three-day experience at the F1 Australian GP, managed all-inclusive hospitality, organised two exclusive dinners hosted by Microsoft, and took charge of all hotel, flight, and transfer logistics, all of which led to resoundingly positive feedback from Microsoft and their partners.
Testimonial
“We have worked with Ripple TX since their inception and have found them to be super responsive, innovative, and professional. Most recently we tasked them with organising an incentive trip for our key partners to the Melbourne Grand Prix. This was a logistical nightmare, bringing together people from multiple organisations from multiple locations across Australia and New Zealand, including flights, accommodation, hospitality, and dinners. Ripple TX managed all of these complexities seamlessly, helping deliver an exceptional experience for our partners. Looking forward to building on our partnership and doing even more with Ripple TX in the future.”"
Chris Bright – General Manager, Device Partner Sales, Microsoft Australia and New Zealand
